To provide audiences with the same “wow” experience they receive in person, they hired Stockholm-based VR company Image Reasearch Scandinavia to produce a panoramic 3D experience. The crew mounted an ultra-high-definition stereoscopic 3D camera to a 360-degree platform and attached it to a high-capability drone. Then they flew it great distances over harsh terrain, panning over boiling geysers and roaring waterfalls to capture footage of Iceland’s stunning yet volatile landscape, before arriving at the power plant.
There, VR enables visitors to turn in all directions - and even look up at the ceiling. Since the viewer can press pause, they can actually spend more time and take in more details than they would be able to in person. There are also animations inside the plant to highlight the working process under the hood.
For the grand finale, visitors get a chance to see the future. Using animation, Image Research created a seamless futuristic view of the three next phases in the plant’s development. While it’s possible to view the film in standard definition, Image Research recommends wearing a VR headset, in particular one by Oculus, for a fully immersive experience.